Ethereum L2 Base challenges Solana with Zora SocialFi growth
Zora, a SocialFi platform integrated into Ethereum L2 network Base, has seen a significant surge in token launches, recently surpassing Pump.fun and LetsBonk. Nansen data indicate that despite Base’s growth, Solana remains the leader in users, transactions, and overall activity.
In July, Coinbase rebranded its wallet as the Base App, turning it into a creators’ hub where users can post, mint, and trade content using social tools such as Zora and Farcaster. This move triggered a wave of SocialFi activity, with 7,557 token launches on July 16 and 22,098 on July 17.
Between July 17–24, Zora overtook several rival Solana token launch platforms, recording 38,254 tokens launched on July 24. However, experts like Brian Huang, co-founder of Glider, warn that many of these tokens have low liquidity, limiting real value for creators and users.
