Google Trends: alt season search interest plunges 50%

Google search interest for the term “alt season” has dropped by more than 50% in the past week, according to search data. The decline comes just days after searches for “altcoin” reached their highest level since 2021, while “Ethereum” recorded a two-year peak.
The altcoin rally proved short-lived. Dogecoin (DOGE) and XRP both surged about 19% during the two weeks ending on August 13, before losing most of those gains, dropping roughly 11% in the past seven days, according to CoinMarketCap data.
Economist Alex Krueger questioned the authenticity of the sudden surge in searches, suggesting it may have been artificially amplified by automated activity.
Crypto investors and traders often track online search trends for terms like “alt season” or “Bitcoin,” viewing them as indicators of retail interest and potential FOMO. Such patterns are sometimes used as signals for identifying short-term market tops.